This course is delivered and awarded by Arden University at the Arden Study Centre Berlin
The Business (Marketing) BA (Hons) degree will help you develop your understanding of the business world while specialising in marketing. The course will equip students with the knowledge and skills specific to marketing planning, strategy and communications that will lead them to become top professionals in marketing whilst also gaining a strong foundation of knowledge within the business.
You’ll study in Germany, the most popular option for international students looking to study in Europe. Germany is recognised for its high-quality education^.
^According to statistics and data from ICEF monitor.
Flexible payment plans available* - please see the fees and funding tab.
This programme is designed, delivered and awarded by Arden University, a UK university regulated by the Quality Assurance Agency for England (QAA) and the UK government. Arden has helped 50,000 students succeed over 26 years of providing higher education to students around the world. 96% of graduates are in employment or further study 6 months after graduating.*
*2016/17 Destination of Leavers from Higher Education (DLHE)
4.2 out of 5 stars - Arden University are highly rated by their students.
Who should take this course?
This programme is perfect for those who aspire to become leading marketing professionals. It will enable you to build a promising professional future in your area of choice, equipping you with the tools you need to thoroughly comprehend the business world and the marketing aspect of organisations.
How will you learn?
You will learn using a combination of face-to-face and online learning. Arden University's innovative distance learning techniques mix traditional face to face classes with the flexibility of online studying. You will also have access to online study materials and resources 24/7 to support independent study, as well as online lessons, tutorials, forums and virtual classrooms and libraries. Assessment methods consist of assignments, essays, presentations, case studies, portfolios and exams. In addition, you will receive regular academic support from Arden’s expert tutors and your own student support coordinator for any administrative, technical, or motivational help.
Students will develop personal and management skills and understand the business environment and how businesses are structured. You will be able to grasp key concepts in the business world and learn in greater detail about the role of marketing and finance within organisations.
Year 1 (Level 4)
Year 2 (Level 5)
Year 3 (Level 6)
After completing the course, graduates have a wide variety of careers to choose from. Positions that graduates can take up include brand manager, campaign manager, marketing manager, marketing executive, communications manager, among others. Graduates can also choose to embark on postgraduate study and pursue a master’s or MBA degree.
Why study in Berlin?
** For more information please visit our section for International students.
^ Based on an annual survey by ICEF.
Fees and funding
In addition to the qualification, fees cover a range of student support services, including accommodation assistance and visa application support, as well as German language classes for international students.
Scholarships for this course will soon be available. To find out more, contact a programme advisor.
Tuition fee - €8,000 / Year
Flexible payment plan
A deposit of €1,000 is required to begin with.
Arden University offers flexible payment plans* that allow you to spread the costs of your programme fees across multiple installments. If you apply today you can receive an early bird discount of €1,000.
For full details on the flexible payment plans available, click here.
Please note that all payment plans are suggested only. A specific payment plan for you can be agreed with GISMA and only the deposit is the fixed amount that is required. Students can spread out the payments as they like, as long as this is in line with the payment date deadlines.
Standard entry requirements:
For students whose prior learning was not taught in English
Applicants should be able to demonstrate that they have a strong motivation to study the programme. A personal statement will be needed if you do not meet the standard entry requirements. This statement should be between 350-500 words and should include your references, relevant prior experience and qualifications.
Furthermore, we will ask for references and evidence of a minimum of 2 years’ work experience.
A completed application form is required for all entry routes.
Students satisfaction on this course*
years of support by Arden University
Employed or further study after 6 months of graduating*
Students saw their career improve as a direct result of their studies*